Nicole Cousino

Research Expertise: Proficient in conducting mixed methods research and strategically synthesizing multiple data streams into solid insights and actionable directions Creative & Analytical Balance: Ability to integrate creative intuition with research-backed evidence to inform strategies. Storytelling: Skilled in crafting compelling narratives that connect dots between data, insights and creative opportunities and presenting them effectively to senior stakeholders. Collaborative Mindset: Build strong relationships with cross-functional teams and guides collaborative approach to enhance project outcomes Marketing Knowledge: Deep understanding of advertising strategy, brand development and continual enhancement, and the creative development lifecycle. Project Management: Adept at managing multiple work streams, ensuring timely and high-quality deliverables. Trend Awareness: Sharp awareness of cultural, societal, and industry trends that influence consumer behavior and campaign relevance. Agile Methodologies: Apply an Agile mindset and practice towards all endeavors