Raymond Tiong

My career started in graphic design and advertising, but I’ve also studied art history and worked as a brand strategist and innovation consultant before moving into UX. I was a product designer for a bit before I officially pivoted to UX research. I thrive on using both logic and intuition to help people make good decisions. I'm in my happy place when I combine my strategy, design, and writing skills all at once. I’m passionate about the craft of UX research, so I’m naturally drawn towards rigour and detail. But there’s definitely a balance to be mindful of, so I’ve been enjoying the challenge of taking a more pragmatic approach to cut through the noise at work and maximise impact. I’m open to providing fractional consulting and coaching. My current interests are mentoring career switchers, re-thinking the role of an insights function in business, and fashion forecasting.