SID
Design Manager
Product Designer
Singapore
Sid is a seasoned Design Manager with 11 years of experience in UX and product design, including 6 years focused on enterprise-scale solutions. He’s known for building design systems that scale, leading collaborative teams, and connecting design strategy with real business impact. With a strong foundation in product thinking, Sid brings both creativity and clarity to complex problems—and cares deeply about mentoring designers and creating meaningful, user-first experiences.
With over 11 years in the design industry—and 6 of those deep in the enterprise space—I’ve grown from a hands-on designer into a design leader who thrives on solving complex problems at scale.
I specialize in enterprise UX and design systems, working across large ecosystems to create structured, consistent, and user-centered solutions. I’ve led design efforts across cross-functional teams, helping shape products that not only look great but also work seamlessly for users—and make sense for the business.
I don’t just focus on pixels. My product management skills help me connect the dots between user needs, tech constraints, and business goals. Whether I’m defining workflows, prioritizing features, or aligning design with roadmaps, I bring a strategic lens to every conversation. I enjoy collaborating with engineers, product managers, and stakeholders to ensure that what we build is thoughtful, valuable, and scalable.
At the core, I’m a people-first leader. I love mentoring designers, encouraging open feedback, and building spaces where teams feel confident to take risks and grow. I believe good design is a team effort—and I work hard to foster a culture where that collaboration can thrive.
I’m constantly learning, adapting, and looking for ways to push design forward. Whether it’s driving design system adoption, contributing to accessibility efforts, or improving how we work—I’m here to make a difference through design that matters.
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